Responding to challenge - adapting to change

RESEARCH & CONSULTING

Ad Hoc Surveys
(tailor made research for a single client)

1) Quantitative

  • Face to face surveys
  • Online surveys
  • Telephone surveys

2) Qualitative

  • In depth interviews
  • Group discussions

Syndicated quantitative surveys
(multi-client research)

1) Company image evaluation (since 1998)

  • Physicians
  • Pharmacists
  • Public

2) Generics’ prescription habits and perceived image
(since 2008)

  • Physicians
  • Pharmacists
  • Public

3) Health and the Web (since 2012)

  • Physicians
  • Public

4) ConsuBus: research to the public concerning
health matters only (since 2002)

Most of our syndicated studies are conducted face to face
in order to assure reliability and better representation.

Ad Hoc or Syndicated basis

- Brand monitor

- Medical Visit evaluation

- Degree of loyalty

- Brand loyalty typologies

- Brand equity

Market size estimation with our unique methodology

Patients’ research on specific diseases

  • Diabetes
  • Rheumatoid Arthritis
  • Multiple Sclerosis

Social media monitor

  • Parkinson's disease
  • Epilepsy
  • Asthma